Marketing
Win $25,000 in Products and Services from Dell
I was recently informed of Dell’s small and medium business contest that I thought was worth passing along to my readers - especially in Atlantic Canada..
Once again Dell is holding its annual Dell Small Business Excellence Award, rewarding the innovation and technological know-how of small business across Canada and around the world.
The Canadian winner of the award will receive $25,000 in products and services from Dell, to help them grow their business and continue their success. The winning company will also receive a trip to Dell’s headquarters in Austin, Texas, to meet with experts from the company and discuss ways that they can grow their business. As well, the winner will also have the once-in-a-lifetime chance to sit down and meet with Michael Dell himself, one of the world’s most successful entrepreneurs, to talk about their businesses and share best practices.
Nine other Canadian finalists will receive a Dell business-class laptop computer.
Full details and the official entry form can be found at www.dellbusiness.ca.
Canadian companies can enter before March 31, 2008.
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15 Hughes, Quispamsis, NB
Great marketing from Dell to actively involve a large sector of the business market which effectively promotes their products very well and very cheaply. A contest like this provides a real water-cooler talking point!
Although contest prizesalways seem generous, most of the advertising for the contest is press releases and word-of-mouth, and the cost of prizes is a tiny value compared with the cost of a full-scale advertising campaign.
A contest makes the sponsors look generous, it boosts morale, and it highlights the products, what else could you ask of a marketing gimmick?!